Reblogged from findingmywhy
Reblogged from sparksandhoney
Designer glass water bottles by Mason Gentry of FaucetFace. A portion of the sales goes to the manufacturing of water filters that are donated to families in rural India.
The Tangential: Too Much Sociology…or Not Enough? →
“I haven’t read this yet but I feel like you will have an opinion on this,” said Becky, posting an article to my Facebook wall. She was right—you don’t need to read an editorial titled “Too Much Sociology” to correctly guess that the guy who wrote Sociology for Dummies will have something…
Reblogged from thetangential
The Tangential: “Millennials Are Poor Schlubs Living On Breast Milk (Still?),” Says Underpaid Boomer Columnist Who Doesn’t Like Twitter →
I have read all the articles and I have these requests:
• Stop talking about how my generation is pathetic because some of us live at home after college. The economy crashed because generations before us were greedy and irresponsible with money, not because we spent too much time as…
Preach.
Reblogged from thetangential
via Politico Influence:
A new study from the Global Strategy Groupshows that corporations who appear to stay out of divisive political issues have better brand favorability. The study finds that Americans have clear reservations about corporations straying too far into political issues — especially cultural war issues.
In the survey, 56 percent of Americans thought it was inappropriate for companies to take a stance on political issues that do not pertain to business while less than one-third of those surveyed believe that companies should stake out positions on gay marriage or abortion. The survey also found that companies that are perceived as strongly partisan have lower brand favorability
See the full graphic and the white paper.
Reblogged from sunfoundation
Marketers Could Benefit From a Small Data Strategy
Now might be the time to admit it: You have a data problem. You’re surrounded by it. It’s flooded your desk, overwhelmed your hard drive and is piling up like floor-to-ceiling garbage in your consciousness. And you’re afraid to throw any of it away. “What if I need it one day? I invested in it, so it has to be worth keeping, right?” You’ve ended up in this cluttered mess, surrounded by information when all you really wanted is to be surrounded by answers.
You’re a data hoarder. But you are not alone and help is out there.
Reblogged from marketing-nerds
Report From Forrester Research: 70% of Consumers Trust Brand Recommendations From Friends(via Report: 70% of Consumers Trust Brand Recommendations From Friends)
Reblogged from percolatehq
The Guardian is launching its US edition and has created new print ads.
The illustrations can be interpreted in two ways, each one features clever illustrations and copy that depict dual viewpoints on important issues like women in the military, internet privacy and gun control.
The campaign also allows for social media interactivity @ #voiceyourview.
Reblogged from helloyoucreatives




